Google Replaces Structured Data Testing Tool With Rich Result Tester

Google Replaces Structured Data Testing Tool With Rich Result Tester photo 0 Beginner’s Guide

Google Replaces Structured Data Testing Device With Rich Result Tester

Brandon Lazovic, August 27, 2020|SEO

Earlier this month, Google introduced its strategies to deprecate its Structured Data Screening Device (SDTT) and replace it with the Rich Outcomes Test (RR) for validating organized information.

What Is Google’s Rich Result Tester Tool?

Quick Navigation

  • 1 What Is Google’s Rich Result Tester Device?
  • 2 What’s The Difference Between Both Tools?
  • 3 What’s Going To Occur To Google’s Structured Information Testing Tool?
  • 4 Associated Articles

Google’s rich results test was produced in 2017 for the purpose of testing bits and various other ‘rich’ components that are eligible to show in the search results page.

What’s The Distinction Between Both Devices?

Google’s Rich Result Tester offers a much more exact depiction of just how a page is displayed visually in the SERPs.

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It additionally permits individuals to evaluate organized information within dynamically packed web content, an attribute not supplied by Google’s Structured Data Testing Tool, and also provides desktop/mobile results for rich snippets. An additional brand-new function is full positioning with Search Console reports.

Otherwise, both tools supply comparable functionality, with the ability to check specific URLs for schema, or details code snippets in JSON-LD, Microdata, and also RDFa.

Nonetheless, one downside to the Rich Results tool is that it only checks kinds of schema that create rich outcomes, and also not all schema markups (like it’s predecessor). Lots of customers consider this to be a “downgrade” because RR just supports a slim subset of Google-approved schemas.

A recommended remedy to this would be for Google to include an added area such as “Non-Snippet Related Structured Information” for non-rich fragment markups, yet we’ll have to see if this enhancement is made by Google.

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It additionally functions as a bad replacement as a debugger device, as SDTT will reveal the specific line of code that’s causing warnings or mistakes, whereas RR occasionally presents “Web page not eligible for abundant results known by this examination” without additional explanation. For the time being, SEOs may have to utilize third-party organized data screening tools for debugging purposes.

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What’s Going To Happen To Google’s Structured Data Testing Device?

To permit simpler change, Google will certainly keep the deprecated SDTT offered “for the time being,” yet “strongly suggests you make use of the Rich Outcomes Examine to evaluate and also confirm your structured information.”

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